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Business Automation

WhatsApp Order Automation

Turn the messages your business already receives into records, without anyone retyping them.

The problem

Orders and enquiries arrive on WhatsApp, then someone copies them into a spreadsheet — when they have time, and correctly if you are lucky.

WhatsApp is not the problem

It is where your customers are, and telling them to use a portal instead loses you sales. The problem is that the conversation ends in a chat log rather than a record, so nothing downstream can use it.

What breaks in the gap between chat and system

  • Orders missed because they arrived while the phone was busy
  • A message answered twice by two staff, or not at all
  • Stock and revenue numbers that are always a day behind
  • Customer history that leaves the company when an employee does
  • No way to know how many enquiries you got last month, let alone how many converted

How we close it

We connect the WhatsApp Business API to your systems, read the incoming message, and turn it into a structured record — order, booking or enquiry — with the details filled in. Anything the message did not make clear is asked automatically, or flagged for a person.

  • Structured orders created from free-form messages
  • Automatic replies for the questions that have one right answer
  • Handover to a human the moment the conversation needs judgement
  • Every conversation attached to the customer record, not to a phone

The honest limit

Automation handles the predictable majority. Roughly one message in ten is unusual enough that a person should read it, and we design for that instead of pretending otherwise. The goal is your team handling the interesting tenth, not all ten.

The underlying work is system integration and AI engineering.

Questions we get asked

Do we need the official WhatsApp Business API?

For anything you depend on, yes. Unofficial workarounds get numbers banned, and losing your business number costs far more than the API does. We handle the setup and verification with you.

Will customers know they are talking to a machine?

We tell them, because pretending otherwise damages trust the first time it gets something wrong. In practice customers care about a fast, correct answer more than about who wrote it.

Services

  • System Integration

    Stop copying data between tools by hand. Let the tools talk to each other instead.

  • AI Engineering

    AI where it removes real work, and honest advice where it would just be decoration.

  • Backend Engineering

    The part nobody sees, and the part that decides whether your product survives a busy Monday.

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